Road signs given short shrift

Wrong way: One of the questionable signs put up in Craigieburn. Picture: Darren HoweNINETY-ONE per cent of housing estate marketing signs along Craigieburn and Mickelham roads are either prohibited or require a permit, a Hume Council report says.
Nanjing Night Net

Only three of the 35 signs along the two roads don’t require a permit, while 21 signs are prohibited.

The signs range from two to five meters in height and two to 12 meters in width.

The report stemmed from a request of Cr Drew Jessop, who noticed an increase in signage along the roads.

He said while he was not anti-development, he was anti-clutter.

“There seemed to be a lot of signs popping up and I thought there were some visual amenity issues,” Cr Jessop said.

“It’s borne some fruit coming from the report.

“I’m not anti-development because I realise land owners who are selling for profit, and who employ people, must be able to market and advertise.

“Clearly, it’s a really difficult market at the moment and they’re competing against other areas within and beyond the city. We need to give them a reasonable playing field.”

Craigieburn Residents Association president Erik Dober said it was a surprise to learn so many signs were erected without a permit.

“The signs can be an eyesore, and permits should be enforced,” he said.

“It’s good that council found what it found. It’d be interesting to know whether real estate companies and developers are aware of it.

“It’s quite curious; you would think they wouldn’t do it deliberately there.”

The council report, which was adopted at a meeting last week, stated that letters would be sent to the owners of the prohibited signs, advising that they be removed immediately.

Signs that require a permit will be removed until a planning permit is obtained.

Developers who apply for a permit will incur a fee, depending on the size and cost of the sign.